I have an amazing friend, Therese Skelly of Happy in Business who teaches “How to Sell – Without Being Salesy!” I have been watching her work, listening to her seminars and promoting her program lately because in my heart, that is exactly how I believe the exchange of goods for money should be managed. I also [...]
There are two primary reasons Entrepreneur’s and busy service professionals get excited about writing a book… The first is the potential to generate passive revenue by selling books, hopefully through a nice profit structure. The second is realizing that successfully publishing a book becomes yet another “tool” for growing your business. It is this consideration [...]
When you start thinking about your book as a business, one thing I can guarantee you – the more you lean into your craft, you will find yourself wanting to perfect it so that you can better serve your clients, increase your visibility and achieve authority status, and become more alert to tools, tips, techniques, [...]
I don’t often focus on the motivated author; there are a large number of writing coaches who do quite a lovely job with that. However, I had a conversation with a client last night, seeking counsel from me on how HE might mentor and motivate a worthy young man whom he feels has “the gift” [...]
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