Category Archives: III MARKETING, PUBLICITY, PR

Book Marketing Strategies: When Social Media Comes Calling – Do You Respond?

I have had feedback this week that putting the pressure on to have Authors add more to their plate to spend valuable writing time posting on social media is akin to some sort of cruelty!  One person even suggested that … Continue reading

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Authors: What is Holding You Back on Using Social Media?

My question to you today, in continuing with Social Media considerations for authors seeking to promote their book is, “Are you still holding back on using Social Media?” Are you among the authors reluctant to use Social Media to promote … Continue reading

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The Social Media Strategy to Attract Publishers

This month, with the focus being on the Social Media being used to foster the success of authors, I wanted to plant the seed that – although the percentage of writers who are picked up by big publishing houses and … Continue reading

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Get Your Book Noticed with Article Marketing

Are you using article marketing as a promotional method to get your book noticed? It is an excellent choice, provided you write…RIGHT! Depending on your genre and your intended audience, there are probably a few industry standards; however, when you … Continue reading

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Trading Pushy Book Sales for Powerful Media Visibility

I have an amazing friend, Therese Skelly of Happy in Business who teaches “How to Sell – Without Being Salesy!”  I have been watching her work, listening to her seminars and promoting her program lately because in my heart, that … Continue reading

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Six fun and easy methods to build a bigger author’s platform.

As a Literary Strategist, my job involves supporting first time authors in many aspects of writing, publishing and marketing books to success.  As a first time author, your book marketing strategies should be fully focused to get your book noticed. … Continue reading

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Authors – How to Get Hot Visibility With Online Book Sellers

I am going to shift gears today and move back into how to get your book noticed.  It takes serious book marketing strategies, to be sure, to use the writing skills you have – to promote yourself and your book. … Continue reading

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An Author’s Most Powerful Writing Tool – The Outline

Today I wanted to follow up on the previous post and the three key elements noted there, the first of which was learning that writing is NOT all about you – it is about learning to write with the intention … Continue reading

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Writing a Book is NOT all About You!

Have you ever had those mornings when you wake up – just itching to write?  Your excitement and motivation are at a peak because you have a critical message you want and need to share – and then you stop … Continue reading

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Author’s Tips for Managing the Buzz about e-Books

In my experience successful book marketing strategies must include some consideration for managing the buzz about e-Books. It is just one of the ways to get your book noticed – by offering your “product” (remember your book as a business) … Continue reading

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